Milk

For some reason, the only thing I crave when I see it being consumed in movies is milk. A glass of fresh white milk, straight from a factory, conditioned after having come from a cow. Milk that is by far anything but natural, but so good to drink.

And it is peculiar because I just watched the old version of Willy Wonka and the Chocolate Factory. It showcased many, many chocolate bars and strange but delicious-looking candies and an entire room full of edible things yet I craved none of them. Strangely enough, as soon as the thriller Christine came on television and I saw a woman from the eighties pour a glass of milk, without thinking twice I raided the fridge, raided the cupboard and poured myself a glass of milk too, and I am up to the last sip.

Just like the main character in the movie Christine is absolutely enamoured with his car, I am enamoured with the drinking of milk - all of the sudden, too. When I was younger I never quite was fond of the drinking of milk unless it was accompanied by a large amount of heavily-sugared cereal which did not benefit me as much as the minimal amount of milk that I drank with it. Had I been exposed to this movie earlier, who knows, I may have been enticed to change the ratio of milk and cereal in favour of milk. I certainly will now.

I am beginning to think that I have been brainwashed. I believe, actually, that I have. I have consumed half of my second cup of milk and I am not yet content. I think that the brainwashing from the Nazi propaganda posters cannot even compete with this level of brainwashing. I am not one to consume this much milk in one sitting yet here I am. And the movie is mildly grotesque, too, speaking of cutting a man in half and having his legs shovelled and using so many horribly sexist phrases that I cannot think of doing anything else but barfing. Yet I drink on.

Imagine how much money major companies could make if they had this sort of power. One mere scene showing the use of their products and that is it, they have the viewer hooked. That would result in one problem though, and that is that they would have to have the immediate availability of the product. That is to say that the storage area of a fridge would not be appropriate for every product, unless of course it is a MacBook Air because according to YouTube torture tests, they can survive through anything. I wish to challenge this with the example of my own - on the very first day that I got it, its body creaked like an old man after a triathlon. 

This reminds me of the Nutribullet blending machine. One informercial later and my father was hooked. He immediately called the number on the screen and gave out his credit card details like a new carwash company's junior employee giving out flyers. Now it sits on our windowsill and every morning its ravenous blending shakes me back into my wake. 

As I finish off my second glass of milk, I will think twice about being so close to the fridge the next time I watch a movie. Or the kitchen. Who knows, perhaps it would entice me to clean the dishes.